It’s always nice to be proved right. At the end of 2008, when Lustratus published its 2009 predictions for the infrastructure market, we highlighted BPM and predicted that 2009 would (at last) be its year.
Briefly, we are talking about revenue increasing 29% YOY to $62.4M for the quarter, and license revenue up a storming 60% to $28M. Recession – what recession? Admittedly the results were skewed a little by a single large deal closing at around 12% of the total, which may put Pega under pressure for the next quarter, but this cannot disguise the point we made in our 2009 predictions – tactical, targeted BPM can deliver the real savings and flexibility to support broadening customer bases and types that businesses are looking for in the current economic downturn, or can respond to specific business channels such as tracking and reducing fraud.
The other point that these results reaffirm is that companies are looking for solutions that are geared to their own industry vertical needs – Pegasystems has a strong industry framework philosophy that responds to this need very effectively. The only possible ‘cloud’ on the horizon seems to be Peagsystems’ tentative move towards the dangerous ‘Platform-as-a-Service’ (PaaS) market segment – this area is a minefield at the moment and it is to be hoped that Pega do not find themselves sucked into the abyss by getting to wedded to this idea. Just stick to what you do best, guys!
In summary, for all those companies who have heard about BPM and then shied away, put off by the thought of the effort required to deployBPM across the enterprise for all processes, take another look with a tactical, laser-focused mind-set. BPM really can be selectively applied at a reasonable price, with rapid payback and an attractive ongoing benefit stream.