A recent item on SearchSMB provided an excellent piece of sanity counter-balancing the hype around Web 2.0 and starting to bubble up around Enterprise 2.0.
A speaker at the IDC IT Forum and Expo in Boston asked his audience how many of their employers were using Web2.0 technologies: The answer zero. The writer points out that this is in stark contrast with IDC findings that around 45% blogs, 43% RSS and 35% wikis (the core technology components of Web2.0 by most definitions). Unfortunately, he goes on to claim that the divergence is because rogue users are experimenting without telling the IT managers – a conclusion which I find a little implausible. It seems more likely that the 0% rate is probably too low but the other findings are much too high (reflecting the usual over-statement when asking people soft questions like ‘experimenting’ and ‘piloting’ or ‘planning’ as I have previously blogged about).
Of course, there is real value in Enterprise 2.0 – taking the Web2.0 technologies and philosophy of user engagement and putting them into the work context. As a starting point, I would mostly ignore blogs, and instead focus on wikis and RSS and of course AJAX-based mash-ups if you regard them as part of the web2.0 palette. For those of you who have yet to get to grips with Web 2.0 concepts, look at the now famous and still excellent article by Tim O’Reilly here. On the Enterprise 2.0 side, Don Hinchcliffe has a blog worth tracking.